Three Engines of Growth for Startups
4 min readFeb 4, 2022
In the illuminating book of “The Lean Startup,” the author Eric Ries put forth three engines of growth for startups, each designed to give companies a small set of pertinent metrics to focus on in order to gain validated learning and long-term growth.
1. The Sticky Engine of Growth
Businesses using the sticky engine of growth rely on having a high customer retention rate…
